What ‘s this about Google Search Plus Your World?
Air Date: January 26, 2012

Everything is measurable. How does that idea relate to Google Search Plus Your World? A fun and highly informative debate between Jim and Dave over the significance of Google SPY-W and how Google produces search engine results. Somewhere along the line Jim notes that many old-time SEOs are suddenly consulting to new tool makers. This indicates A) a recgonition of SEO as important and B) recognition that changes make current/old metrics obsolete.

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