The Title Tag Element There are four basic areas SEOs are concerned about when looking at your website. The first and most critical of the four is the Title Tag. The title tag is the first piece of information, aside from the URL of the website, a search engine receives when it examines a page. […]
If you’re active in Social Media and interested in measuring your performance using a variety of social applications, then you’ve no doubt looked up your Klout Score. Klout and similar tools attempt to measure and quantify how effective individuals are using all the different social tools. By applying these various interactions across various applications to […]
Once again, I’m thrilled to be participating on behalf of Digital Always Media in the latest on-line conference series “SEO WebConference 2012”. This series of live 1 hour guest lectures has been taking place since August 3 and I’ll be speaking on Wednesday August 29th on “Web Analytics for SEO“. What I love about participating […]
It’s no surprise I (heart) ‘the interwebs’. It’s my life’s work, my passion, and my fun. I’m not always keen about certain aspects of it, though: our complete lack of privacy and willingness to forfeit it are my most common complaints about social media. But I’m from a time before the internet: when you had […]
SEO is a complicated issue for many small businesses. A lot of owners approach me looking for help, but due to time or financial constraints, can’t afford a consultant. I get that; having come from a start-up background, I am empathetic to the complications that arise from entrepreneurship. Having said that, here is some straightforward […]
Facebook Click Fraud and the State of Cyberlaw Air Date: August 2, 2012 Facebook Click Fraud? Jim and guest host Miranda Miller from Search Engine Watch welcome Brian Carter for a discussion about Facebook advertising. In the second segment, lawyer, WebmasterRadio.FM host, and Internet Law Center founder Bennett Kelley also joins us to discuss the […]
Comparing Google Penguin and Panda: Drops in Rankings Air Date: July 25, 2012 With a new update to Google’s Panda algorithm being reported in search marketing circles, we thought it would be a good time to offer a refresher course in the dynamic duo of Google’s Penguin and Panda algorithms. Our goal was to differentiate […]
Digital Always Media partner Alan K’necht speaks at the MTL140 social media conference in an evolving speech titled, “Measuring Your Social Fire”.
A popular and often self-proclaimed title commonly used to define individuals “in the know” is the word guru. The word congers up a variety of images ranging from an old man sitting on a mountain top with the answers to the meaning of life to a person who has spent a lifetime in their chosen field learning […]